Smart Cookie has the connections and the expertise to help you reach the lucrative and ever-expanding LGBT (Lesbian, Gay, Bisexual, Transgender) market. Smart Cookie knows that the key to understanding the LGBT community is to embrace its diversity.

The LGBT market had an estimated buying power of 759 billion in 2009, and Smart Cookie knows how to access and attract this community. With over fifteen years of experience working with LGBT non-profits, organizations, and companies, we have achieved dramatic results and measureable success that matters. (Read More).

With the help of Smart Cookie consultants, sponsorship income for the Vancouver Pride Society increased by more than $500,000. A fundraising program we pioneered brought in over $30,000 per year, and over 650,000 people attended Pride Day events in 2010, up from 150,000 in 2005.

Smart Cookie created and executed an in-depth, specialized communications plan with resounding success, resulting in extensive advertising and media recognition, cutting edge graphics and branding, a professionally-designed website, and international exposure. Smart Cookie’s relationship with InterPride enabled us to broadcast Vancouver Pride’s message of global human rights and equality to the world. 

Case Studies : LGBT

Smart Cookie ’s consultants have the skills and knowledge to make your business a leader in LGBT marketing.

Over the past ten to fifteen years, this target audience has grown enormously, and there is much potential for growth. Call us today and seize this great opportunity.

Caryl Dolinko has over 25 years of experience working in Canada and abroad. She has held many prominent positions in sales, marketing, advertising, communications, public relations and promotions with extensive experience working with companies from the ground up

We provide your business with specialized consulting to create successful campaigns and programs.

We use a holistic approach and consider all aspects of your company to create and implement our plans.

Smart Cookie has the connections and the expertise to help you reach the lucrative and ever-expanding LGBT (Lesbian, Gay, Bisexual, Transgender) market. Smart Cookie knows that the key to understanding the LGBT community is to embrace its diversity.